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Special Olympics Hotline  962007
 
Image & Look
 


 
Logo :“The Eye”
The logo is shaped like an eye with the figures of two athletes jumping in the pupil, resembling a blooming white magnolia, Shanghai’s city flower. This design breaks through the stereotype which expresses an idea by deforming shapes of letters. Using freehand brushwork as in traditional Chinese painting, it conveys a strong, appealing message.
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Theme: “I know I can”
The theme  expresses the spirit of the Special Olympics athletes striving unceasingly for self-improvement. It reflects the essence of Special Olympics: “Equality and Tolerance.” It also embodies the concept and mission of Special Olympics, which are “participate, share joy, exchange skills and promote friendships.”
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Mascot: Sunshine Sanmao
Designer: Sun Shaobo (Shanghai)
The idea of Sunshine Sanmao comes from a most remembered comic book character Sanmao (a three-haired boy) created by Mr. Zhang Leping, a well-known Chinese comic artist.
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Poster
Designer: Su Weihong (Shandong Province)
The poster “Welcome to Shanghai” is a hand-painted illustration which demonstrates the hospitality of Shanghai citizens and their commitment to the success of the Games.
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Poster
Designer: Tan Jing (Shandong Province)
A perfect exemplification of the theme “I Know I Can”, this hand painting, with its bold and rough crayon strokes, gives an artistic representation of Special Olympic athletes, showcasing their sportsmanship and their brave attempts to compete in the Games.
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Poster
Designer: Zhu Beilei (Zhejiang Province)
The designer owes much of her inspiration to the official logo of 2007 SOWSG in that she uses the two jumping figures as the main element of the poster.
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Announcement for Theme Song Selection
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